SANTA CLARA UNIVERSITY
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CONSULTING PROJECTS* Market Penetration plan for Chinese MNO looking to launch into US. Analyzed market opportunity and business environment, including Porter’s Analysis. * Foreign Expansion plan of US based multi-national video game company to Brazil. Team lead for the project. Analyzed business environment, economic conditions, and created monetization strategy and financial modeling resulting in $40M revenue in first four years. View Prezi * Go-To-Market Strategy for mobile advertising company which involved primary customer research, competitor analysis, benefit segmentation, targeting, positioning, and go-to-market strategy, netting a $75M increase in revenue. * Member, Consulting Club. |
